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  <url>
    <loc>https://www.rebeccachaika.com/about</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2020-06-19</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2f366bfc9a301365c42ebe/1592581938812-OURISU5VX8VKLHHQE20N/Pic+of+Rebecca%402x.png</image:loc>
      <image:title>About - A little blurb…</image:title>
      <image:caption>I’m a creative, systematic, and energetic designer person living in Williamsburg, Brooklyn. I’ve been working in tech for 8 years and have a long background of working with both early-stage startups as well as established companies with growing product teams. On the side, I'm a big fitness, outdoor, and shopping enthuthiast. I also read a lot — these days mostly fiction and graphic novels, with the occasional business or self-improvement book. View my resumé here</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.rebeccachaika.com/new-page</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2020-04-18</lastmod>
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  <url>
    <loc>https://www.rebeccachaika.com/selectedwork</loc>
    <changefreq>daily</changefreq>
    <priority>1.0</priority>
    <lastmod>2020-06-19</lastmod>
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      <image:title>Selected Work</image:title>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2f366bfc9a301365c42ebe/1589219159460-I4NLJ2SK76SFKYY8DUDF/ECommRedesign+Cover+2.png</image:loc>
      <image:title>Selected Work</image:title>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2f366bfc9a301365c42ebe/1589219188870-5HJA7590GRA9V2ORCA8I/Groups+and+Friends+Cover.png</image:loc>
      <image:title>Selected Work</image:title>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2f366bfc9a301365c42ebe/1587686565757-OMQ5CIK2QO7MT1QXBB64/Shop+Retail+in+App+Cover.png</image:loc>
      <image:title>Selected Work</image:title>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2f366bfc9a301365c42ebe/1587686924484-23LCLERUKNRGR5RRYS1T/SoulTogether-Register-Select+Goal+1.png</image:loc>
      <image:title>Selected Work</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2f366bfc9a301365c42ebe/1587691435531-MY5WDQUXJHJGONV7JWKR/Carlypso+Cover+3%3A4.png</image:loc>
      <image:title>Selected Work</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2f366bfc9a301365c42ebe/1588629446462-4E7QF1TVPO1NPDM3SXE9/Somm+Club+-+Cover++3_4+.png</image:loc>
      <image:title>Selected Work</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2f366bfc9a301365c42ebe/1589060602300-OUGE1N666B4ZYHPME9T4/StyleLend+Cover+3%3A4.png</image:loc>
      <image:title>Selected Work</image:title>
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  </url>
  <url>
    <loc>https://www.rebeccachaika.com/work</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2020-06-19</lastmod>
  </url>
  <url>
    <loc>https://www.rebeccachaika.com/work/soultogether</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2020-04-21</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2f366bfc9a301365c42ebe/1585532140277-J810PL0TFZFQHZAP6YQZ/SoulTogether-Timeline-Detail+2.png</image:loc>
      <image:title>Portfolio - SoulTogether Web Design</image:title>
      <image:caption>A detailed view of the interactive timeline for riders to track their milestones with.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2f366bfc9a301365c42ebe/1585515176099-DRO5W7732KYYMAUPPR9D/image-asset.png</image:loc>
      <image:title>Portfolio - SoulTogether Web Design</image:title>
      <image:caption>A map of where the rider interviews were located.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2f366bfc9a301365c42ebe/1585529527971-8PU5O1JRMVHXBGVYEZC2/SoulTogether-Homepage.png</image:loc>
      <image:title>Portfolio - SoulTogether Web Design - New Onboarding Process</image:title>
      <image:caption>With the new changes to the campaign decided, which included an addition of new goals, better prizes, and a charity component, we decided to introduce riders to a new campaign homepage. The new format offered a simpler navigation structure with quick links and new blocks of information. In redesigning the campaign homepage we transitioned from a single-page onboarding experience to a multi-page flow with less cognitive load.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2f366bfc9a301365c42ebe/1585530394795-LRAYN9584BVRF4E6VRQB/SoulTogether-Timeline.png</image:loc>
      <image:title>Portfolio - SoulTogether Web Design - Progress Tracking &amp; Celebration</image:title>
      <image:caption>To help encourage riders we created a participant dashboard with an interactive timeline for riders to track their progress towards their goal.  Riders can see a record of classes they've taken and they’re upcoming classes. We also made the milestones interactive so that they  can view prize details, and receive messages of encouragement, in addition to viewing their progress as a community with other riders.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2f366bfc9a301365c42ebe/1585529632570-OFYQZTN8KSVGGDG8PSJ5/SoulTogether-Register-Select+Goal+2.png</image:loc>
      <image:title>Portfolio - SoulTogether Web Design - Goal Setting</image:title>
      <image:caption>For the first time ever,  riders were required to select a specific goal in order to sign up for the challenge.  By separating this step of the registration from the marketing homepage, we were also able to add clarity for riders by giving them a way to communicate their goals.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2f366bfc9a301365c42ebe/1585014385200-H80DPV0YIBDHXUT9BMUH/Soultogether-Cover.png</image:loc>
      <image:title>Portfolio - SoulTogether Web Design</image:title>
      <image:caption>Some of the responsive layouts and web components that came together (pun intended) for the final shipped product.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.rebeccachaika.com/work/carlypso</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2020-06-19</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2f366bfc9a301365c42ebe/1587344916101-QWPHOCDM9GSJM7ZEXNBL/Carlypso+-+VMC.png</image:loc>
      <image:title>Portfolio - Carlypso</image:title>
      <image:caption>One of our most differentiating values for our business, was that we held no physical inventory. So how do you display cars  to sell when you don’t have cars to sell? Enter the Vehicle Model Card, which organized cars into group collections sorted by model</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2f366bfc9a301365c42ebe/1587343056223-7P2Z2FP4JCWZT6LN6GMA/Vehicle+State+Page+Mobile.png</image:loc>
      <image:title>Portfolio - Carlypso</image:title>
      <image:caption>This tracking tool saved our Sales reps mucho time!</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2f366bfc9a301365c42ebe/1587771371143-DYNW7EKY82NICXFVF7EX/Carlypso+-+Buyers+Timeline.png</image:loc>
      <image:title>Portfolio - Carlypso</image:title>
      <image:caption>We made this interactive scrollable timeline to help customers learn about the process and detailed timeline of the purchasing process. This page helped reduce the number of calls to our care team!</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2f366bfc9a301365c42ebe/1587345532591-DTRQS9NQKNT3N5CCFMAD/browse+page.png</image:loc>
      <image:title>Portfolio - Carlypso</image:title>
      <image:caption>The Browse Cars Page - In the first month of launching this page to help customers explore potential, we had a 15.3% close rate, over 2x higher than all other channels combined.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2f366bfc9a301365c42ebe/1587345676842-QXFBTJOGETVD3K9P5IR3/browse+page+mobile.png</image:loc>
      <image:title>Portfolio - Carlypso</image:title>
      <image:caption>Mobile web views of the refinement navigation workflows.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2f366bfc9a301365c42ebe/1587343180778-OTEW2KUCOZWX48BSJK1O/Vehicle+Status+Page+Desktop.png</image:loc>
      <image:title>Portfolio - Carlypso</image:title>
      <image:caption>Desktop views of the Vehicle Status Page.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2f366bfc9a301365c42ebe/1587772506738-XH85WBSUKQLS401UMHYO/02-status-inline-interactions.png</image:loc>
      <image:title>Portfolio - Carlypso</image:title>
      <image:caption>Inline experience to keep users all on one page.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2f366bfc9a301365c42ebe/1587343335728-DGVU8SNJO6D7F58240XJ/image-asset.png</image:loc>
      <image:title>Portfolio - Carlypso</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2f366bfc9a301365c42ebe/1587344073175-RXOPLVESYX5301W23SXH/Compare-Full.png</image:loc>
      <image:title>Portfolio - Carlypso</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.rebeccachaika.com/work/mobileweb</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2020-06-03</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2f366bfc9a301365c42ebe/1591214925548-JNFFVAYA5SOMJ8V8FEE9/PDP-Loop.gif</image:loc>
      <image:title>Portfolio - Mobile Web E-commerce</image:title>
      <image:caption>High-Fidelity Mobile Prototype — Final layout for PDP with ‘Product Zoom’ and ‘Add to Bag’ interaction.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2f366bfc9a301365c42ebe/1587333873851-ELXFT82LM991HMLNAI8O/Soul+Ecomm+Web+Sitemap.png</image:loc>
      <image:title>Portfolio - Mobile Web E-commerce</image:title>
      <image:caption>I mapped out all the high-level user flows and pages of the SoulCycle shop to help the product team visual the e-commerce experience and to start mapping out the pages we would need to design.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2f366bfc9a301365c42ebe/1587330618609-DCIZSRLQTQVQ3B9DFMAZ/SoulMobileWebFilters.png</image:loc>
      <image:title>Portfolio - Mobile Web E-commerce</image:title>
      <image:caption>Mobile Refinement Navigation Flows — Designing filters can always be a little tricky! Here I customized several interactions via wireframe.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2f366bfc9a301365c42ebe/1588701548474-76GY5BGLF87LLOB1ZHQO/Wireframes+-+Add+to+Cart+from+PDP.png</image:loc>
      <image:title>Portfolio - Mobile Web E-commerce</image:title>
      <image:caption>Select Color &amp; Add to Cart Workflow — We wanted custom UI for our color options, and had to rethink the mini-cart experience to be specific for the shop.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2f366bfc9a301365c42ebe/1588711024102-56XM7NRLCYWOUJBKPHC2/PLP+Wires+Layout+%2B+Nav.gif</image:loc>
      <image:title>Portfolio - Mobile Web E-commerce</image:title>
      <image:caption>Mobile Wireframe Prototype for PLP — This interactive wireframe demonstrates the layout &amp; category navigation interactions.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2f366bfc9a301365c42ebe/1588702106850-9C4GFTDSFX1IZSEWI59O/Webdetail+-+PLP+Wireframe.png</image:loc>
      <image:title>Portfolio - Mobile Web E-commerce</image:title>
      <image:caption>Detail Desktop View of Refinement Navigation Wireframe in Sketch — What is the max number of filters a user can apply? What happens if the labels are long?…These were some of the UI and UX scenarios to consider for the filters.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2f366bfc9a301365c42ebe/1588701743621-UBOM85RLJ311GMYQI286/mobilenavigations.png</image:loc>
      <image:title>Portfolio - Mobile Web E-commerce</image:title>
      <image:caption>Mobile Navigation Wireframes — For the shop mobile navigation, we had to approach how that would work in context of the Site's navigation.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2f366bfc9a301365c42ebe/1587337238352-NHEYCZ5PFPEAYYWIVSRC/Soul+Ecomm+Components.png</image:loc>
      <image:title>Portfolio - Mobile Web E-commerce</image:title>
      <image:caption>Full disclosure, the above annotations were built in Sketch and shared on Zeplin. These days, I would defintely build these assets and their interactions out in Figma!</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2f366bfc9a301365c42ebe/1588712965567-GEOT13Y6EO959EZPT81N/Global%2BHeader%2BMini-Cart%2BInteractions.jpg</image:loc>
      <image:title>Portfolio - Mobile Web E-commerce</image:title>
      <image:caption>Desktop Views — Global Header Mini Cart scenarios.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2f366bfc9a301365c42ebe/1588703477226-02BV0RLHTLC9E5OFMSZE/SoulSearch.png</image:loc>
      <image:title>Portfolio - Mobile Web E-commerce</image:title>
      <image:caption>Search views for Mobile and Desktop</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2f366bfc9a301365c42ebe/1588712901861-L9X6B7666VIDDGV4LJLV/localization%2Bcomponents.jpg</image:loc>
      <image:title>Portfolio - Mobile Web E-commerce</image:title>
      <image:caption>Mobile &amp; Desktop Views — Localization experience and interaction designs specific for the retail section.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2f366bfc9a301365c42ebe/1587337801493-05RVGWT7G0ALZYCN5056/GH+Desktop+Designs.png</image:loc>
      <image:title>Portfolio - Mobile Web E-commerce</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2f366bfc9a301365c42ebe/1587334373199-7P3BG8MUW7TJPGHA6Z9E/Soul+Shop+Storefront.png</image:loc>
      <image:title>Portfolio - Mobile Web E-commerce</image:title>
      <image:caption>Desktop Views — Storefront Page for Shop Section</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2f366bfc9a301365c42ebe/1587339490159-OMFIMWE5WVGFT40U1P3Z/Soul+-+Product+Set.png</image:loc>
      <image:title>Portfolio - Mobile Web E-commerce</image:title>
      <image:caption>Desktop View — Product Detail Page for Item Sets.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2f366bfc9a301365c42ebe/1588718340144-5FCK7BRZ2ILS3ID8VTRO/AddItemsLoop.gif</image:loc>
      <image:title>Portfolio - Mobile Web E-commerce</image:title>
      <image:caption>Interaction Design — Customers can directly add multiple items with in a look and view the costs before they add.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2f366bfc9a301365c42ebe/1588704106370-AX5BY96GU11XF5T3HAWB/Completethelookcomponents.png</image:loc>
      <image:title>Portfolio - Mobile Web E-commerce</image:title>
      <image:caption>Complete the Look Components for Desktop &amp; Mobile — In addition to PDPs dedicated to a set or look, we also created a ‘Complete the Look’ component to display on PDPs that only featured a single item.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2f366bfc9a301365c42ebe/1588714062218-36DXC46DPERTL1NDLL3B/PDP+Scroll+Loop.gif</image:loc>
      <image:title>Portfolio - Mobile Web E-commerce</image:title>
      <image:caption>Desktop VIew —we added an inline vertical scroll to browse the different product images.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2f366bfc9a301365c42ebe/1588705071027-1OOQHPUNM5CD2XJ6NMR2/Color%2BOptions%2BAnnotated.jpg</image:loc>
      <image:title>Portfolio - Mobile Web E-commerce</image:title>
      <image:caption>Annotated View — Directly view and select color options on the product cells</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2f366bfc9a301365c42ebe/1588628408930-055I6WBV0Z5LHX5KK3VF/Soulshop+-+Badges.png</image:loc>
      <image:title>Portfolio - Mobile Web E-commerce</image:title>
      <image:caption>We created badges to highlight items that were exclusive collaborations.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2f366bfc9a301365c42ebe/1587339446500-33SCKNGBWLAQ17DBN1M3/Soul+-+PLP.png</image:loc>
      <image:title>Portfolio - Mobile Web E-commerce</image:title>
      <image:caption>Desktop PLP Layouts — Updated with content slots, collection descriptions, and filters</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2f366bfc9a301365c42ebe/1588715837834-GK5BTLBGQ2R8NWNMG8YN/orderhistory.png</image:loc>
      <image:title>Portfolio - Mobile Web E-commerce</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.rebeccachaika.com/work/sommclub</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2020-05-06</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2f366bfc9a301365c42ebe/1587348008813-3F1T3PQ7IVLSJEAS7VKO/somm-2-2.jpg</image:loc>
      <image:title>Portfolio - Somm Club Mobile App</image:title>
      <image:caption>The ‘Wine Feed’ featured a list of wines that had been sent to the customers with easy direct call to actions to rate them.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2f366bfc9a301365c42ebe/1587348531934-4UE3DIVQHANTJMHYSYTR/Somm+Easter+Egg.png</image:loc>
      <image:title>Portfolio - Somm Club Mobile App</image:title>
      <image:caption>Custom animation appeared on wines with bubbles.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2f366bfc9a301365c42ebe/1587347658660-WWA9A95PHO4PWRRXAKIF/somm-1-2.jpg</image:loc>
      <image:title>Portfolio - Somm Club Mobile App</image:title>
      <image:caption>One of my more whimsical design opportunities — we made a custom animated login using a winebottle that I illustrated using elements of the logo.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2f366bfc9a301365c42ebe/1587348479637-4X9YMJ30P4ADPNQEX4CH/Somm+Visual+Elements.png</image:loc>
      <image:title>Portfolio - Somm Club Mobile App</image:title>
      <image:caption>I created the color spectrum for placeholder winebottles that didn’t have available images, to help communicate the wine variety.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.rebeccachaika.com/work/project-one-zjhp3-35rlg</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2020-04-20</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2f366bfc9a301365c42ebe/1587349486635-RTZ7M0W1W8FTO1DA9MRI/wunder-2+%281%29.png</image:loc>
      <image:title>Portfolio - Wundereel Onboarding Flows</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2f366bfc9a301365c42ebe/1587349414146-8P70NPHZ7DERGAKZBADR/wunder-3+%281%29.png</image:loc>
      <image:title>Portfolio - Wundereel Onboarding Flows</image:title>
      <image:caption>I designed the visual elements and the interactive details.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2f366bfc9a301365c42ebe/1587349375503-C572JMADSKJG5ZJITMFC/wunder-1+%281%29.png</image:loc>
      <image:title>Portfolio - Wundereel Onboarding Flows</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.rebeccachaika.com/work/style-lend</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2020-04-21</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2f366bfc9a301365c42ebe/1587346781014-AL15X27AGGKNZ9QJGL5Z/Style-lend+Sign+Up+Flows.png</image:loc>
      <image:title>Portfolio - StyleLend iOS App</image:title>
      <image:caption>Designs for the Login Pages and the Product Feed</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2f366bfc9a301365c42ebe/1587346904092-Q5YBEQZM05RZQGAWCUII/image-asset.png</image:loc>
      <image:title>Portfolio - StyleLend iOS App</image:title>
      <image:caption>Direct messaging flows to approve or decline incoming requests to borrow.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2f366bfc9a301365c42ebe/1587346847738-BN8A95NQH3636STJZQUW/Style-lend+Request+to+Borrpw.png</image:loc>
      <image:title>Portfolio - StyleLend iOS App</image:title>
      <image:caption>Users could request to borrow clothes from other users.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.rebeccachaika.com/work/shopinapp</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2020-04-21</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2f366bfc9a301365c42ebe/1586124480789-R7CUKWSQ17DJ43RL18WY/ShopinApp+-+About.png</image:loc>
      <image:title>Portfolio - Shop Retail in App</image:title>
      <image:caption>The "Storefront” view for the retail store within the SoulCycle booking app when they tap on the “Shop” tab.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2f366bfc9a301365c42ebe/1586120316272-XU2390P4898R973WCEHZ/Wires.jpg</image:loc>
      <image:title>Portfolio - Shop Retail in App</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2f366bfc9a301365c42ebe/1586119822583-SIN31MIBNFEFMMSGHOVU/Rider%2BPersonas+%281%29.png</image:loc>
      <image:title>Portfolio - Shop Retail in App</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2f366bfc9a301365c42ebe/1586119785840-TBSQ63PD3WC7U03ODC4T/Shop%2B-%2BProvocations%2BCopy+%281%29.png</image:loc>
      <image:title>Portfolio - Shop Retail in App</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2f366bfc9a301365c42ebe/1587432545642-6DRE7Y1TQD8K4AH3R0QE/Shop+-+My+Soul+-+Add+to+Bag.png</image:loc>
      <image:title>Portfolio - Shop Retail in App</image:title>
      <image:caption>A gentle animation from the bottom tab reminding users they left items in their bag.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2f366bfc9a301365c42ebe/1586902278914-08MIQMMPGO9INU91JSQZ/Shop-My+Soul+Notifications.png</image:loc>
      <image:title>Portfolio - Shop Retail in App</image:title>
      <image:caption>Custom animated notifications to promote new collections.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2f366bfc9a301365c42ebe/1586903272649-0NXIG4PE6AVTCIFJIECR/Shop+Storefront.png</image:loc>
      <image:title>Portfolio - Shop Retail in App - Added a Storefront Page</image:title>
      <image:caption>Our current web experience for shopping retail didn’t have a Storefront view, but after several workshops we decided that we wanted to introduce a landing page to offer some editorial space and a way to navigate the retail section of the app.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2f366bfc9a301365c42ebe/1586122699020-NILNUX6WKN4A2JMD75BB/Shop-PLP%2B1.png</image:loc>
      <image:title>Portfolio - Shop Retail in App</image:title>
      <image:caption>Selected views of the Product List Page with different scenarios for the New Arrivals Category and the Brandshop Category.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2f366bfc9a301365c42ebe/1586123000344-LL58RO6IWW2DHK17EIMO/Shop-PDP.png</image:loc>
      <image:title>Portfolio - Shop Retail in App</image:title>
      <image:caption>Views of the Product Detail Page interactions with custom designs for app.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.rebeccachaika.com/work/friends</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2020-04-25</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2f366bfc9a301365c42ebe/1586802225054-5K2ALFIZAXBJH3R4Y62V/Groups+and+Friends+Cover+Community.png</image:loc>
      <image:title>Portfolio - Friends Riding</image:title>
      <image:caption>Is there a way to capture the community aspect of Soul that is so strong IRL in our product!? And if so, how do we approach it?</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2f366bfc9a301365c42ebe/1586129564750-0CO2MK0WWXT658K6RD2Q/Groups%25252Band%25252BFriends%25252B-%25252BDiscovery.jpg</image:loc>
      <image:title>Portfolio - Friends Riding</image:title>
      <image:caption>Competitive Analysis &amp; User Interviews We collected a wide range of examples and UI patterns for different types of social interactions and community features from products within and outside of the fitness industry. We also partnered with our external agency, Prolific interactive to conduct user interviews to collect qualitative data about what the concept community means to our riders.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2f366bfc9a301365c42ebe/1586800213199-1L7YM8Z7LICCIWK1NKO4/Groups+and+Friends+Cover.png</image:loc>
      <image:title>Portfolio - Friends Riding</image:title>
      <image:caption>A concept displaying how we might want to introduce this social feature in the app that uses a new content card in the main rider dashboard promoting the high-level benefits.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2f366bfc9a301365c42ebe/1586805935861-E8CR4T07ON2Y0Y6BT4XM/Groups+%2B+Friends+-+Profile+%2B+Schedule+Views.png</image:loc>
      <image:title>Portfolio - Friends Riding</image:title>
      <image:caption>An example of a potential updated profile page updated with a new navigation that includes a friends tab and the Studio Schedule page displaying friends who are booked in classes.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2f366bfc9a301365c42ebe/1586804851447-TIW9QGZ41QM9I7Y3DM2T/Groups+%2B+Friends+2+-+Friends+Riding+Section+-+Invite+Your+friends.png</image:loc>
      <image:title>Portfolio - Friends Riding - Invite friends to join</image:title>
      <image:caption>One of the features that we recommended to help riders engage with other riders in the Soul community was to create an easy way for them to invite their friends to join them in any upcoming classes. When users open the SoulCycle app, the first thing they see is their rider dashboard. I proposed surfacing a direct call to action to invite their friends inline with the “Upcoming Class” card.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2f366bfc9a301365c42ebe/1587433326851-HIQD8Y4LG4SHMUHT9OXA/Groups+%2B+Friends+2+-+Friends+Riding+Section+-+Recco.png</image:loc>
      <image:title>Portfolio - Friends Riding</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2f366bfc9a301365c42ebe/1586805138040-1O63HSIKIQ4HDC2I3FW4/Groups+%2B+Friends+-+Invite+Friends+to+Join+Interactions.png</image:loc>
      <image:title>Portfolio - Friends Riding</image:title>
      <image:caption>Key views for the “Invite your friends” interaction.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.rebeccachaika.com/fun</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2020-06-19</lastmod>
  </url>
  <url>
    <loc>https://www.rebeccachaika.com/fun/shelovesme</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2020-04-21</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2f366bfc9a301365c42ebe/1587425059098-J5GOTBMOSGSF31TNV6JU/she-loves-alina%402x.png</image:loc>
      <image:title>Just for Fun - She loves me, she loves me not</image:title>
      <image:caption>She loves, Alina.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2f366bfc9a301365c42ebe/1587425080300-XALX89R1UH5U8A6DBCJ5/she-loves-olivia.png</image:loc>
      <image:title>Just for Fun - She loves me, she loves me not</image:title>
      <image:caption>She loves, Olivia</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2f366bfc9a301365c42ebe/1587425095454-HQWXUS2Y74H60JWWUPSC/she-loves-maggie%402x.png</image:loc>
      <image:title>Just for Fun - She loves me, she loves me not</image:title>
      <image:caption>She loves, Maggie</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2f366bfc9a301365c42ebe/1587425108271-YX3CUPLR41HZZHHHKBW1/she-loves-napala%402x.png</image:loc>
      <image:title>Just for Fun - She loves me, she loves me not</image:title>
      <image:caption>She loves, Napala</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2f366bfc9a301365c42ebe/1587425115929-A11SEV8LCIAI7X7IXEFH/she-loves-isabelle.png</image:loc>
      <image:title>Just for Fun - She loves me, she loves me not</image:title>
      <image:caption>She loves, Isabelle</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.rebeccachaika.com/fun/alefyou</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2020-04-21</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2f366bfc9a301365c42ebe/1587423344623-7BCDFJUK3IZEIT4PBZWA/Screen+Shot+2020-04-20+at+6.46.12+PM.png</image:loc>
      <image:title>Just for Fun - Alefyou.com</image:title>
      <image:caption>Fun fact: When little kids interact with this site on tablets they are 100x more intuitive than adults who see it and just scroll through without tapping any cards.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2f366bfc9a301365c42ebe/1587435558036-WPMORH0V24155NCTW44L/watermelon.gif</image:loc>
      <image:title>Just for Fun - Alefyou.com</image:title>
      <image:caption>I had originally imagined the cards with illustrated pictures similar to the whole “A is for Apple” concept. However, after I got to illustrating the second letter of the Hebrew alphabet I decided to opt for a more efficient experience of just letters on a grid.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2f366bfc9a301365c42ebe/1587422266280-K2V1CFHTCJ6T0JEVANOS/Screen%252BShot%252B2020-04-20%252Bat%252B6.36.01%252BPM.jpg</image:loc>
      <image:title>Just for Fun - Alefyou.com</image:title>
      <image:caption>This was made back in the day when 960-grids were the way to approach responsive code….</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.rebeccachaika.com/fun/flamingo</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2020-04-21</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2f366bfc9a301365c42ebe/1587418381894-9FDG8298MHNSCB4TXDYL/wtf-1+treatment.png</image:loc>
      <image:title>Just for Fun - What the Flock?</image:title>
      <image:caption>Pieces from the Film Treatment (or Pitch)</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2f366bfc9a301365c42ebe/1587417610242-J83VM4C8K2KM4AVUADHL/What+the+Flock-+Storyboard+-+Sketches.png</image:loc>
      <image:title>Just for Fun - What the Flock?</image:title>
      <image:caption>The original sketches from my notebook…</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2f366bfc9a301365c42ebe/1587417634294-88P0SZM4Y2HKLP5H8IVF/What+the+Flock-+Storyboard+-+Direction.png</image:loc>
      <image:title>Just for Fun - What the Flock?</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2f366bfc9a301365c42ebe/1587418730853-52VL3C95KG8FN1PXZ8U3/FLAMINGO_DANCE-298.jpg</image:loc>
      <image:title>Just for Fun - What the Flock?</image:title>
      <image:caption>Fun fact: Flamingos are the most social bird there are.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2f366bfc9a301365c42ebe/1587418626605-FV0NYDCW345B3JEUIRK9/FLAMINGO_DANCE-191-1.jpg</image:loc>
      <image:title>Just for Fun - What the Flock?</image:title>
      <image:caption>Taken right after one of my favorite scenes which was inspired by old Busby Berkely films….</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.rebeccachaika.com/fun/bunnippon</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2020-04-21</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2f366bfc9a301365c42ebe/1587434599994-A4JLWZUDBS7ICOATPBPM/02-bunnippon.jpg</image:loc>
      <image:title>Just for Fun - Bunnippon</image:title>
      <image:caption>The main character of the animation is a Bunny. Spoiler alert: The bunny turns into a Japanese boy in a Bunny Costume ( you can say it was sort of an assimilation story).</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2f366bfc9a301365c42ebe/1587437779396-YXH6O4QXD3N7MCUUDEY6/Bunnippon-1-8%2B%25281%2529.jpg</image:loc>
      <image:title>Just for Fun - Bunnippon</image:title>
      <image:caption>Scenes from the animated short featuring the crowded subway cars and encounters with various Tokyo subcultures.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2f366bfc9a301365c42ebe/1587427793792-8L1NYS50L9TZV0DED3F9/Bunnipon-03.png</image:loc>
      <image:title>Just for Fun - Bunnippon</image:title>
      <image:caption>The Shibuya and Yoyogi types</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2f366bfc9a301365c42ebe/1587428232569-DS4ORSXMTZ9G3D455KLN/01-bunnippon.jpeg</image:loc>
      <image:title>Just for Fun - Bunnippon</image:title>
      <image:caption>At the time I couldn’t figure out how to change the background color. This was back when online tutorials in Adobe were not that available.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2f366bfc9a301365c42ebe/1587427783278-66B263O9HFD1ROH6ABU7/Bunnipon-01.png</image:loc>
      <image:title>Just for Fun - Bunnippon</image:title>
      <image:caption>The Japanese Salary Man (pronounced Sa-ra-ree-Man).</image:caption>
    </image:image>
  </url>
</urlset>

